Cellar Sale Weekend An event that is solely focused on bringing you qualified wine consumers eager to buy your wine.
Attention Winery and Tasting Room Owners!
It's time to ditch outdated marketing and wishing for walk-ins to help you meet your numbers —it's time to embrace Cellar Sale Weekend, the ultimate weekend wine sales event that is designed to bring qualified guests to you that are ready to buy.
Taking place throughout Napa Valley on Saturday, April 19th through Sunday April 20, 2025, this innovative sales program is designed to bring qualified wine consumers straight to your tasting room, ready to discover and purchase your wines.
Don't miss the chance to elevate your sales, grow your customer base, and create excitement for your brand.
There are two levels of participation:
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Will Call Location Sponsorship
By selecting this option to be 1 of 12 will call locations, you are guaranteed to see guests as your tasting room will be one of the locations they will go to first to pick up their wristband and start their Cellar Sale Weekend. You are also signing up as a participating location where guests can drop in, taste your wines and receive at least 25% discount on wine purchases during their visit.
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Pouring Location
By selecting this option, you are signing up as a participating location where guests can drop in, taste your wines and receive at least 25% discount on wine purchases during their visit.
Join Cellar Sale Weekend today!
Deadline for winery sign up is January 15, 2025
Additional Details
Looking to create lasting relationships with new customers, sell more wine, and grow your wine club memberships? CellarPass' Cellar Sale Weekend is your ultimate opportunity to shine.
This exclusive event connects your winery or tasting room with a passionate audience of wine lovers eager to explore Napa Valley and take advantage of special offers.
Why Join?
Increase Revenue
Attract visitors actively seeking exclusive wine deals.
Gain New Customers
Get exposure to first-time visitors and turn them into loyal fans.
Promote Wine Clubs
Showcase your memberships and lock in long-term revenue.
Drive Off-Season Traffic
Bring more guests to your tasting room when visitation slows.
Encourage Return Visits
Create memorable experiences that guests will want to relive.
Expand Your Reach
Tap into CellarPass’ extensive marketing to connect with new audiences.
Move Inventory
Clear out older vintages while keeping profits strong.
Build Brand Loyalty
Stand out with exclusive offers and personalized service.
Spotlight New Release Offerings
Perfectly position latest releases in front of our qualified wine consumers.
Strengthen Your Presence
Join a celebrated Napa Valley event and showcase your unique story.
Don’t miss out on the chance to grow your business, one pour at a time.
Space is limited!
Secure your spot in Cellar Sale Weekend today and enjoy the benefits of increased sales, loyal customers, and more guests through your doors!
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